The eCommerce Specialist will actively participate in the administration and monetization of Interbrands Orbico online platforms. Job responsibilities: Plans, creates & implements online merchandising for the whole portfolio (offers, promo codes, bundles, deals, etc.).Cooperates with marketing, trade marketing and sales departments in order to create the most effective campaigns and promotional activities for the e-commerce channel.Manages the promotional activities calendar for the entire assortment and makes sure that everything is set up correctly.Creates/procures, implements and maintains all product-related content across the website (product pages, category pages, segments, search-related settings and all product promo content) with a key focus on onsite SEO.Has ownership in product related systems on country level.Manages, creates and maintains Product information and its content (all product attributes – pictures, descriptions, ratings, reviews, links, meta and keywords).Cooperates with producers in the field of creating high-quality content for e-commerce and proper product presentation on the platform.Generates reports and performance analysis on product catalog from sales and pricing points of view.Actively participates in developments and projects with local & group digital teams.Participates in user accepting testing sessions for the ecommerce platforms.Offers support, via email and/or phone, to clients and/or field sales representatives. Works on conversion, cart value and customer journey.2-3 years professional experience in B2C or B2B ecommerce, or for the online leg of an omni-channel business or for a marketplace.Working experience as eCommerce Specialist.Knowledge of PPM (Pricing & Promotions Management) & PIM (Product Information Management) softwares (would be an advantage).Proficient with Microsoft Office.Knowledge of online promotional tools and marketing tactics (promotional modules, recommendation engines, search functions, product pages).Knowledge of e-commerce marketing and online consumer behavior.Knowledge of Google Analytics, Hotjar or other analytical tools (would be an advantage).Higher education.
eCommerce Specialist - Bucuresti in Bucuresti
Contact
Datele de contact vor fi vizibile dupa ce veti aplica!
Anunţ expirat