Candidatul ideal
We are looking for a dynamic and entrepreneurial Head of Digital and E-commerce who can structure and develop our digital sales, with vision, ambition and a lot of passion.
The Head of Digital and E-commerce will develop strategies within various digital marketing channels. This includes and is not limited to all aspects of online development including platforms, digital advertising strategies, digital analytics, social media.
Minimum of five years of experience in digital marketing required;
Retail experience is an advantage, especially fashion industry;
Demonstrated experience using quantitative and qualitative data;
Demonstrated growth of a business through E-commerce;
Must be computer literate with proficiency in Google AdWords, Social Media;
Strong interpersonal, written and oral communication skills required;
Demonstrated relationship building and problem-solving skills;
Sense of fashion and fashion trends is an advantage;
Creative, curious, proactive.
Descrierea jobului
Develop online strategy to support the increase of our retail business, creating growth in sales and client’s satisfaction;
Increase sales through E-commerce sites; deliver commercial revenue targets;
Leading and managing SEO/SEM, marketing database, email, social media advertising campaigns;
Setting up and optimizing paid media campaigns;
Managing website analytics tools;
Maintain accuracy of our sites content using CMS;
Collaborate with functional counterparts to develop new elements and features for our sites;
Keep pulse on news & trends on retail domain (especially fashion) and e-commerce;
Lead and collaborate with the online and marketing team to synthesize the impacts of trends on our E-commerce business and to determine best practices;
Draw actionable insights, conclusions and implications based on relevant trends and data;
Report and analyze web traffic on monthly basis and make comparisons and adjustments;
Coordinate newsletters campaigns through Mailchimp;
Being update with the Regulation regarding e-commerce.