Trade Marketing Executive AFH & C&G in Bucuresti

OverviewIn this position you will be responsible of developing trade channel relevant strategies, annual promotion plans, execution and evaluation starting from On Premise & Gas channel characteristics, needs and trends. ResponsibilitiesDevelop relevant planograms for our food permanent shelf space, permanent tools and coolers according to the marketing strategies, SKU margins and rotation to ensure optimum product availability at POS in OP & Gas Staion channelsDevelop perfect store plans & strategies according to POS/channel segmentation to achieve picture of success in Gas Stations/ On Premise channels & guide sales & channel development teams Lead process of building and developing tools/solutions for space management (assortment, planogram) that will differentiate PepsiCo from its competitors. Propose MHP range per channel in OP and customer in Gas Station.Recommend changes in plan based on performance or market conditions.Track and control of the On Premise & Gas Station budget.Seek and analyze relevant information from the trade universe, closely monitor competitive activity in the trade marketing area.Support Revenue Management Strategy based on Store Segments’ needs and PepsiCo’s priorities.Gives input to volume forecasting process to Sales planning.Supports sales team in meetings with key customers to sell in marketing plans and promotions. Qualifications2-3yrs of experience in related area (category development/management, sales, commercial etc.). Full knowledge of all channel development principles and ability to drive category growth through these leversExperience in sales and / or marketing and the delivery of plans and vision through to the POS and shopper.Significant experience of project managementWork-streams both internally and externally.Experience in channel planning processes to deliver PepsiCo plan ( Business Planning / Customer Planning).Ability to generate customer plans managing cross functional inputsAbility to overcome objections using combination of fact based evidence and influencing skills Ability to build & propose Brand Visibility plans in line with Category/Marketing brand book communicationUniversity educatedEnglish, RomanianFully PC literateTeam playerResults orientatedMarketing and sales background is desired.BenefitsCompetitive salary and benefits package, regularly analyzed and improvedA role with a lot of visibility across companyYoung and supportive teamOpportunity to grow across functions in a global environment